Loren Howard is the Founder of Prime Plus Mortgages and a serial entrepreneur. After ending his run with his previous enterprises, among which were a digital marketing company and a pharmacy, he dedicated himself to learning more about real estate investing. After becoming a landlord of a few rental properties in Phoenix, Loren began to learn more about hard money loans in Phoenix, and how they helped investors. Now Loren’s goal as a lender is to help Phoenix investors succeed in their ventures. Loren’s company has been able to grow its equity to over 12 million on its own.